CTR Hotel Website – Booking Engine

ctr-hotel-website-for-against

 Before making an online booking, people first make a booking search. The direct goal of a website is not to sell, but to have people move from there to your booking engine. Thus, the main KPI to keep checked to see if your hotel website performs well or not is the one that tells […]

Hotel-Blue-Ocean-Strategy-Canvas

Blue Ocean Strategy Canvas

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Surviving... then Thriving and Succeeding the Hotel Online Game Like These Hoteliers Did... in 3 Steps.

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Chasing Direct Bookings

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Blue ocean strategy for hotels - ebook