Cross-domain tracking: Hotel Website – Booking Engine

cross-domain-tracking-hotel-website-booking-engine

   Setting up a Google Analytics account for a hotel takes 5 minutes. It takes though 0 time to completely mess up the data tracked. The Hotel Industry is the only sector among all businesses whose e-commerce system, aka the booking engine, stands on a different domain. In Google Analytics, 2 domains means 2 […]

Hotel-Blue-Ocean-Strategy-Canvas

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Surviving... then Thriving and Succeeding the Hotel Online Game Like These Hoteliers Did... in 3 Steps.

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Chasing Direct Bookings

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Blue ocean strategy for hotels - ebook