Hotel Marketing Plan: Which of these 11 Marketing Disciplines is Best for Your Hotel?

   SEO or advertising? Influencer marketing or MetaSearch Engines. Or again, a new booking engine as opposed to an Attribute-based selling system, a better reporting tool, or email automation. You see, Sales is Sales; Revenue management is Revenue management; Housekeeping is Housekeeping… but what if I ask: “what is Marketing?” Because when it comes […]