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time_series-ga4
Analytics
Alessandro Crotti

Time Series Reports in GA4

     A typical Google Analytics 4 report offers a useful overview of performance over a specified period. However, to evaluate whether performance is

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hotel-website-visitor-engagement-GA4
Analytics
Alessandro Crotti

Hotel Website Visitor Engagement in GA4

     One key performance indicator that has traditionally been used to gauge website effectiveness is the Bounce Rate, a metric which calculates the

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Blue Ocean Strategy Canvas

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Hotel-Blue-Ocean-Strategy-Canvas

Surviving... then Thriving and Succeeding the Hotel Online Game Like These Hoteliers Did... in 3 Steps.

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How to make the competition irrelevant - Blue Ocean Strategy for Hotels