How many Revenue Managers make use of Google Analytics as a tool to support their strategy and tactics? Point being, often times Google Analytics gets
On a scale of 1-10, 10 being the highest, how much would you value as useful Google Analytics for hoteliers? My answer: 12. Yours? On
Even though it’s my first article re Google Analytics for Hotels, it’s actually the second tip of this such that I am writing about. In
We all agree (I guess) that Conversion Rate is the most important KPI to assess whether you have been performing well or not through your
This was the very first time I made use of RevANALYTICS to help detect an issue and support a hotel to boost their direct bookings.
I recently started working with Google Data Studio which, by the time of this post, is still in its Beta phase. Despite that, I only
