
Occupancy details: is your target audience actually using your booking engine?
When it comes to booking tentatives, there is a very simple way to differentiate Business from Leisure audience: just look at the occupancy details. Think about it:

When it comes to booking tentatives, there is a very simple way to differentiate Business from Leisure audience: just look at the occupancy details. Think about it:

Back to Product Views: how many times a room/rate has been displayed (Part #1) We looked at possible scenarios, now let’s come to Google Analytics and

This is definitely one of my favorite and most useful reports I worked on so far. Mostly, this report represents how the same information can provide different

By default, the Ecommerce section of Google Analytics provides us with a metric called Average Order Value. This is pretty common and useful when it
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