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Marketing
3 Hotel KPIs That Drive Revenue (Most Hotels Ignore Them)
… and Why Your Revenue Suffers Because of It RevPAR is up 12% this quarter. Great news, right? Maybe. Or maybe you have no idea
December 15, 2025
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… and Why Your Revenue Suffers Because of It RevPAR is up 12% this quarter. Great news, right? Maybe. Or maybe you have no idea
I deleted a hotel newsletter this morning without opening it. It wasn’t the first time. I get these emails almost daily, usually from hotels I’ve
If a free bottle of water or a complimentary snack were enough to convince customers to book directly instead of through Booking.com, every hotel would
Let’s cut through the hype and marketing speak. What tangible problems can artificial intelligence in hotels actually solve? How can AI hospitality solutions transform your
Hoteliers often share engaging content about local attractions, events, and tips to attract potential guests. However, there’s a common challenge: when you direct potential guests
When travel demand shrinks, you need more visibility. The OTAs, no matter how much you love/hate them, are the go-to channel for tapping into
Many hoteliers are willing to spend significant amounts on marketing campaigns, flashy advertising, meta search engines, and more, when in reality the first thing to
Seeing one price to then being presented with another one. So, say: I start my booking journey on Google Hotel Ads; I click the result
In the first part of this series we have learned how it is easy to sell Hotel rooms online: it just requires the connection to
