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It comes at no surprise that OTAs have always been the best in getting the most out of the crises, at the expense of hoteliers’
We are approaching a phase where travel restrictions are (hopefully) going to slightly get lifted, and also travel demand will start picking up. Therefore it’s time for
Last quarter of 2017, I was consulting a GM of a hotel in Milan and he told me that the day before he got a
Would you ever go to the other side of the world to make a hotel reservation in your own country? A proximity trip, to use
Attribute-based selling is the best way you can monetise your hotel rooms, transforming what’s been considered a commodity into something of value people may be willing to spend more for. Translated: more revenue and direct bookings.
Hotel One, 30+ products, meaning 30 combinations of rooms and rates, for any given search entered by prospects in the booking engine. Hotel Two, almost
When it comes to choosing among several options like a long list of hotel rooms and rates, each with its own pricing point, conditions and
More and more hotels have been investing in Metasearch Engines in recent years and, especially, Google Hotel Ads. Regardless of the MSE though, this behavioral
Original post from HospitalitNet. Author: Doug Kennedy. For probably a decade now, I have almost daily been reading articles and blog posts about how today’s
