Marketing
How to Track Hotel Demand with Booking.com
Typically, when we want to gauge the demand for our destination, locality, and even our property, we turn to Google as the
February 28, 2024
By clicking here, I state that I have read and understood the Terms & Conditions.
Typically, when we want to gauge the demand for our destination, locality, and even our property, we turn to Google as the
Anatomy of a Successful Hotel Brand Protection Campaign.
A while back, Four Points, now part of Marriott but formerly known as Four Points by Sheraton, launched a campaign promoting their Breakfast-for-a-Buck offer.
In the demanding world of hotel marketing, profitability (not revenue) is king. However, paradoxically, there might be some hidden practices within your
A real hotel case study. A Google Ads campaign: on the surface it tells a story, but another truth on a granular level.
Whenever it comes to running paid campaigns on Google or Facebook to promote our hotels, sooner rather than later the main question
Overrated and abused. But never put in practice. That’s what I think about the term personalisation in the context of Hospitality. Because
Meeting guest expectations. Making guest feel at home. Fulfilling guest desires.
If you have been working Hotel Industry long enough you likely know that it is ultimately all about the above statements. And yet, that is not what ultimately generates revenue for your hotel.
On one hand, email marketing is by far the best performing marketing weapon in the hands of any hotel marketing manager (and not
