Alessandro Crotti’s “Direct Your Bookings” coaching program is legendary. He shows hoteliers how to scale, attract and convert business online whilst regaining their Independence.
Former Revenue Manager and Hotel Manager, before shifting from working IN hotels to working FOR hotels. Since 2007, he is literally obsessed with direct booking strategies, hotel distribution, revenue and e-commerce for hotels.
He created a unique direct-booking formula that combines Revenue and e-Commerce best practices. In his mission Alessandro already helped hundreds of hoteliers reduce their reliance on OTAs. He believes that driving more direct bookings is not merely a question of tools, rather a combination of systems, techniques and, more importantly, strategies.