Alex is a 17 year veteran of search marketing in the hotel and travel industry, providing strategic and consultative services to both independent hotels and chain level brands alike, with experience at the multi-property site level, as well as single-hotel marketing in niche markets/destinations.
With his roots firmly planted in marketing technologies, and several degrees in mathematics, he strives to uncover the ‘how’ element behind tactics that work, pushing forward the proof of theory into practice on behalf of clients and adopters.
He is responsible for numerous top 10 Google ranks for clients in the ultra competitive search markets of Orlando, Las Vegas, Gatlinburg, and New York City.