Branding Hotel Blue Ocean Strategy Canvas: Free Download The Hotel Industry is the reddest ocean of all. It’s redder than red. These words were pronounced by Michael Levie, Co-Founder of CitizenM Hotels, Read More » Alessandro Crotti
Branding Loyalty or Discount Programs? A few weeks ago I posted the following poll on LinkedIn: By far, those who believe loyalty is even more important in this disrupted post-pandemic Read More » Alessandro Crotti
Branding The role you assign to your Guests determines your Hotel Branding. Read More » Alessandro Crotti
Branding Blue Ocean Strategy For Hotels: No Competition, No OTAs, 100% Direct Bookings. How would it be, if your hotel had 0 competition? Read More » Alessandro Crotti