Marketing Hotels and Booking Engines, Get Users Email First. In the attempt to make our hotels stand out from the crowd and other distribution channels to get more (direct) bookings, in recent years operators Read More » Alessandro Crotti
Marketing Retargeting for Hotels (Part #3): LOS-Based Secret Discount. Picking up from where we left off in the previous video, where we wanted to retarget website visitors who made a search for at least Read More » Alessandro Crotti
Marketing Retargeting for Hotels (Part #3): LOS-Based ‘secret’ Discount. Whilst discounting too much and too often may simply turn into slimmer margins for your hotel, smart discounting always win. By smart I mean one Read More » Alessandro Crotti
Marketing 20 + 1 Marketing Tools Every Hotelier Should Use. Disclaimer 1: I have used (or have still been using) each tool that I am about to list in this post. Disclaimer 2: Most of Read More » Alessandro Crotti
Marketing Retargeting for Hotels (Part #2): Bye-Bye OTAs. A website visitor made a booking search for 3 nights, then bounced (left the site). Goal number 1: we want that prospect to finalise the Read More » Alessandro Crotti
Marketing Retargeting for Hotels (Part #2): Bye-Bye OTAs. So now you know it: retargeting means of marketing to people who have already interacted with us, meaning they have already visited our website or Read More » Alessandro Crotti